Seabourn Moving To Seattle

Seabourn is moving to a new headquarters in Seattle, Washington, where it will be more tightly integrated with Holland America Line. Both brands will maintain independent management teams at their shared headquarters in Seattle.

One impact of the move will be annual savings starting in 2012 of up to $25 million for parent Carnival Corporation, according to Micky Arison, chairman and chief executive officer of Carnival Corporation & plc.

Seabourn’s president, Pamela Conover, will continue to serve in her role during the transition period but has chosen not to move to Seattle at this time.  Following the transition, she will continue to serve as special advisor and brand ambassador for Seabourn.

Rick Meadows, who has held a number of executive positions at several Carnival brands during his 25-year tenure with the company, will assume Seabourn’s presidency once the move to Seattle is complete.

Meadows previously served as Seabourn’s senior vice president of sales & marketing where he played a significant role in developing the luxury brand.  He will continue in his role as executive vice president of marketing, sales & guest programs for Holland America Line.

The Seabourn fleet currently includes Seabourn Pride, Seabourn Spirit, Seabourn Legend, Seabourn Odyssey and Seabourn Sojourn.  The Seabourn Quest will enter service in June of 2011.

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One Comment

  • I suppose such a move and all it implies was inevitable, the current strategy has not delivered the promise expected.

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