Larry Pimentel is president and CEO of Azamara Club Cruises.
“[Azamara] is clearly being redefined as Royal Caribbean Cruises Ltd.’s boutique brand,” Pimentel says. “It will absolutely be in the up-market space, but because we have very few people who are dedicated to it, we’ll offer extraordinary value. I think we’ll be in a very interesting value position going forward, which I believe will make us grow a great deal.”
Also see these video interviews with Larry Pimentel: