Top 10 Cruise Line Facebook Pages
The official Top 10 list of cruise line Facebook pages.
And the winner is Carnival Cruise Lines. Over 2 million Facebook fans. That is almost double that of the second place cruise line: Royal Caribbean International.
Cruise Line |
Fans |
|
| Carnival Cruise Lines | 2,016,085 | |
| Royal Caribbean International | 933,000 | |
| Disney Cruise Line | 776,240 | |
| Princess Cruises | 706,000 | |
| Holland America Line | 431,963 | |
| Celebrity Cruises | 333,888 | |
| Norwegian Cruise Line | 204,063 | |
| Viking River Cruises | 182,000 | |
| P&O Cruises | 108,203 | |
| Cunard Line | 61,927 |
Do you want to see the entire list?
Click here to see the top 29 cruise line Facebook pages based on fans.
Facebook Reach and Audience
Although the number of fans might resemble a popularity ranking, it really shows the potential spread of a social media conversation. Think of reach as the potential audience that could be exposed to a cruise line’s message: the greater the size of the audience the bigger the reach.
Compiled May 28, 2012
Learn more about what’s buzzing in Social Media + Travel
- Top 10 Cruise Line Facebook Pages
- Cruise Lines on Pinterest
- Social Media Glossary for Travel Pros
- Cruise Lines Facebook accounts
- Ranking of all CLIA cruise lines (plus a couple) on Facebook
- Cruise Buzz Only Cruise Lines Twitter List
- Cruise Line Twitter Handles
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What percentage of those Facebook fans for a given cruise line are existing customers? “Social media” are merely one of several ways for a cruise line to communicate with its customers and known prospects. Oceania and Regent aren’t on the list above, for example, partly because they’re smaller than the likes of Carnival, Princess, and HAL but also because they focus their marketing and communications efforts on direct mail. (I’d be willing to bet that an Oceania/Regent “2 for 1 fares with free air” mailer generates a lot more business than a “social media” blast does.)
Great reply Durant, I wish the cruise lines would disclose how many of their FB fans are existing customers. I am not sure they know for sure, to be honost. Oceania and Regent are in fact on another list, they just did not make the Top 10.
[...] of fans, Carrie Finley-Bajak ( @CruiseBuzz) has complied a list of the Top 10 Cruise Line Facebook Pages, and guess which cruise line tops the list? You may think you know, but click the link to find out [...]
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