Larry Pimentel is president and CEO of Azamara Club Cruises.
“[Azamara] is clearly being redefined as Royal Caribbean Cruises Ltd.’s boutique brand,” Pimentel says. “It will absolutely be in the up-market space, but because we have very few people who are dedicated to it, we’ll offer extraordinary value. I think we’ll be in a very interesting value position going forward, which I believe will make us grow a great deal.”
Also see these video interviews with Larry Pimentel:
- Azamara Club Cruises’ Biggest Challenge: An Interview With Larry Pimentel
- Interview With Larry Pimentel: How Azamara Became Azamara ‘Club’ Cruises
- How Is Azamara Club Cruises Is Evolving: An Interview With Larry Pimentel
- Azamara Club Cruises Longer Stays In Port: An Interview With Larry Pimentel
- Azamara Club Cruises, Speciality Coffees, Bottled Water, Soft Drinks, Wine With Lunch & Dinner, Gratuities – All Included
- The Evolution of Azamara Club Cruises, Crew Enthused, Wine Uncorked
- ‘Seabournizing’ Azamara Club Cruises
- Azamara Club Cruises, Offering ‘Extraordinary’ Value Going Forward









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